Gulf Coast CEO Forum
Rethinking the ROI of Social Media
Kelly Keenan is a speaker, coach and integrated marketing specialist. For over 20 years, he has worked as a marketing director, agency owner, communications executive and innovation specialist. Kelly has several signature, high-impact programs that he’s successfully developed and delivered to a wide variety of businesses and industries across the country.
Kelly believes that his role is not to invent compelling brand stories for a company, but to uncover the true brand story in partnership with the brand. Defining the brand in this way, creates clarity, instills confidence and inspires the like minded inside and outside of the organization to contribute as Brand Messengers. When that happens, companies and organizations are able to flourish in the era of transparency by developing a culture where their team and customers celebrate the way they do business, how they operate and what they accomplish.
Kelly is the founder of marketing and consulting firms, Brand Story Experts and CreatingaRippleEffect.com. He also developed and trademarked the 3-P Principle which demonstrates the power of defining a Positive, Powerful and Purposeful mindset.